What is a logo?
The logo may be an image, a symbol, a word, a shape, or combining two or more of these data. The objective is to convey the message to the audience very quickly and with minimal effort.
Effective criteria for the logo:
- Be simple. Less complexity means more direct and effective.
- Be unique. This will stand out from the others, leading to public attention. Imagine a product in a supermarket among many other competing products, how difficult it is to gain attention.
Some of my logo design work. All my work is vector based.